1. Does it fit?
Every day shoppers ask their self does it fit in my house. It is really difficult to imagine how small and large product fit in the kitchen, bedroom or living room. The living room is the centre of many activities. Furnishings and decorations provide a cheerful atmosphere in the room. In choosing a piece of furnishing for a room, one can ask these questions:
- Does it fit the purpose of the room?
- Is it durable?
- Does it go well with other furnishings?
- Does it contribute to the right atmosphere of the room?
You differentiate your company when you help the shopper with all these questions in an easy way. All these combinations are easy to test with the support of augmented reality 3D products. Start today with sharing your products with your shoppers in 3D augmented reality way.
2. Content enrichments
Which content when to share? In which mode is the shopper? Do you to inspire, convince, inform, support, educate or entertain. This is all different content to attract or retain the shopper. The relevant content will be shared with your virtual product at the right time.
Direct link to Instagram photo gallery, Youtube inspiration movie, Website with specifications, promotions and coupons.
3. Animation Triggers – Differentating features & functions
What are the most important specifications for the shopper? Which specs solve the shopper pain or bring gain? Typical shoppers jobs before they buy a television is measure the current television. Ask friends and family what they have and if they are satisfied.
On the other hand what are the differentiators of the product? These is the classic features and functions push. Which features and functions animations should be showed to convince the shopper? For instance, sound quality with Woofer, Tweeter and 2x radiators. Select the picture for animation.
4. Behavior Insights
The virtual product usage by the shopper is monitored. Dashboard will show the numbers per touchpoint per product function. These shopper insights allow you to:
- Enter markets
- Measure performance of products and services
- Optimize marketing strategy
- Develop advertising materials
- Improve innovations effectiveness
5. Communication – Dialog
Direct interaction with the shopper during the virtual product experience. Or orchestrate the customer journey based on shopper insights. Connection possibilities with CRM and marketing automation solutions like Sales Force, Hubspot and more.